- 92% of customers are more likely to stay loyal to a brand with which they have a positive emotional connection.
- 88% of customers are more likely to spend more with brands about which they feel positively.
- 91% of customers are willing to advocate for businesses which they associate positive emotions.
- Grab people’s attention
- Make your brand more memorable
- Increase the odds customers will buy when it’s time
- How emotion drives brand preference, memories, and willingness to recommend
- How emotion can help your product be customers’ number one choice - every time
- How to understand what your customers are feeling now, and to set the stage for a more positive emotional experience
And how to apply these learnings in the real-world.
We'll examine foundational Behavioral Science principles and cutting-edge findings- but we won't stop at academic insights.
We'll also explore:
- Real-world examples from the world's biggest brands
- Practical strategies for application in marketing and product design
- Specific formulas and frameworks to help you hit the ground running
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60-minute recording of the webinar
Examples from some of the world's biggest brands
Practical applications of behavioral science and psychology
A simple formula for applying EMOTION to drive engagement
Lifetime access to the webinar (and any future updates to the material)
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What people have to say about Choice Hacking's paid resources:
"Very well prepared, bite-sized training full of examples and use cases to bring concepts alive. Nice one for marketers at different level of knowledge on BeSci."
"Loved the course format and the bite size learning as well as the resources and templates. The key principles discussed are not only for marketing, but also to the world of Organizational Development and how to activate and engage team members."
"Loved all the examples in the course, it makes learning so much easier. Specifically the 20 examples of journey maps with your comments."
"Thank you. I'm really enjoying your content and will use it for our new product launch in Nigeria."
"Just received my latest certification on 'Behavioural Science and Psychology 101 for Marketers.' Some great insights into why we do what we do (note: humans aren't as logical as we would like to think)."
"Thank you Choice Hacking and Jennifer Clinehens for this magnificently designed course on behavioral science and its practical applications."
"I'm loving it - there's so many examples and useful information!"
"Thank you for this helpful course. It made customer journey maps so easy to understand. I'm starting my first soon and feel ready!"
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